new authors often struggle to inderstand the ins-and-outs of their publishing options. Here’s your guide to book publishing in 2023.
Category Archives: Marketing
What’s a White Paper? And Why Your Business May Need One
white papers are an essential part of many businesses marketing funnels. Learn why a white paper could help your business grow.
4 Things that Surprised Me About the Ethics of Medical Marketing
The ethics of medical marketing is a moving target. Here’s what surprised me in my first three years of medical copywriting.
A Clinician’s Guide to Sales Funnels (That Won’t Make You Feel Gross)
Sales funnels are a way of visualizing your marketing experience. Here’s a guide to making your step-wise funnel, no slime involved.
How to Make Your Private Practice Website Work for You
What are practical strategies to make sure your website is helping your business grow? Here’s how to make your private practice website work for you.
How Can a Medical Copywriter Help My Private Practice?
Marketing can help grow your practice and your business for years to come. Let’s talk about how medical copywriting can help your private practice.
Why Doctors Need Marketing Now More Than Ever
Our healthcare system wasn’t made for practitioners, but you can make your practice work for you with medical marketing.