If you’re like my clinician clients, your expertise and passion is improving lives. But it takes more to stand out today than just giving exceptional care. For clinician entrepreneurs, speakers, and consultants, it’s easy to get lost in a sea of your peers. Building a personal brand to set yourself apart is essential for leadersContinue reading “7 Reasons Clinician Leaders Should Consider Publishing a Book “
Category Archives: Private Practice
Your Publishing Path: Choosing Between Traditional, Hybrid, or Self- Publishing
new authors often struggle to inderstand the ins-and-outs of their publishing options. Here’s your guide to book publishing in 2023.
What’s a White Paper? And Why Your Business May Need One
white papers are an essential part of many businesses marketing funnels. Learn why a white paper could help your business grow.
4 Things that Surprised Me About the Ethics of Medical Marketing
The ethics of medical marketing is a moving target. Here’s what surprised me in my first three years of medical copywriting.
A Clinician’s Guide to Sales Funnels (That Won’t Make You Feel Gross)
Sales funnels are a way of visualizing your marketing experience. Here’s a guide to making your step-wise funnel, no slime involved.
How to Make Your Private Practice Website Work for You
What are practical strategies to make sure your website is helping your business grow? Here’s how to make your private practice website work for you.
How Can a Medical Copywriter Help My Private Practice?
Marketing can help grow your practice and your business for years to come. Let’s talk about how medical copywriting can help your private practice.